New York City has plans to increase its tourism by 10 million over the next six years, announced NYC and Company, the city’s tourist board. This will take its tourist numbers to a total of 67 million per year if things go to plan.
A previous target of 55 million by this year was reached and exceeded, as the city has recorded 56.4 million visitors this year.
And with Generation Y eager for exciting destinations it seems that tourism bosses may well meet and exceed their targets once again.
New York does well at attracting American visitors from out of town, with 78% of visitors last year being from domestic locations, and 22% from abroad.
They are planning on keeping roughly the same percentages by 2021, this time planning on 76% of tourism arriving from within the country and 24% from others.
New York’s deputy mayor, Alicia Glenn, announced that the growth strategy would be dependant on a five borough approach, with visitors particularly encouraged to visit the Bronx, Queens and Brooklyn, which are the areas not usually top of a tourist’s list.
They are planning on increasing marketing in countries like Chile, Colombia and Peru, having seen growth so far in Chinese and South American visitors.
New York City is the quintessentially cool destination of choice, with plenty for visitors from the UK to get their teeth into.
It’s choc full of fashion, and shopping – Harlem is recommended as a top spot for cool boutiques. You’ll get food from every culture in the world, plus some All American treats found nowhere else, and well as that, NYC has some world renown museums on offer – just be careful with that selfie stick!
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